sigan.ai
Choose what feature you want to test.
Provide 2–4 options to compare, add the details customers would normally see, and tell us where the content will appear. We take it from there.
Build an experimentStop guessing what customers want
See what customers choose before you make the change.
Built for Small Businesses
Creative experimentation and decision intelligence for small businesses—without the enterprise price tag.
The world's leading companies don’t guess. They test what works, learn fast, and double down on what wins. McKinsey found that companies that use data in their creative decisions have growth rates twice as high as companies that don’t.1 Sigan brings that same edge to small businesses. Your customers have options, and every photo, price, name, logo, and description influences where they take their business. Sigan helps you test those decisions and find the option most likely to perform best. Bring us a decision. We give you a clear answer, then go deeper—with price sensitivity, preference drivers, and insights into why customers choose what they do. 1 McKinsey & Company, The Most Perfect Union: Unlocking the next wave of growth by unifying creativity and analytics (link).
Food delivery itemPhoto test
Option A · CurrentEditing photo
16. Lo Mein
+Choice of chicken, roast pork, vegetable, shrimp or beef.
$11.99 · 72% (62)Participants evaluate the options in a realistic scenario.
We recreate the real-world context around your content. Then we have participants choose between the options—giving you a result that much better reflects how customers would actually decide than simply asking which image they prefer.
Get a clear next step.
We analyze the choices, measure how strongly customers prefer each option, and turn the results into a straightforward recommendation. You’ll know what performed best, how confident we are, and what we think you should do next.
Competitor pricing
More Powerful Experiments. Much Lower Cost Per Participant
| Feature | Sigan | Pollfish | PickFu |
|---|---|---|---|
| Price per participant | $0.49+ | $0.95+ | $1.00+ |
| Real customer participants | ✓ | ✓ | ✓ |
| Clear recommendation | ✓ | Study-dependent | ✓ |
| Realistic marketplace simulation | ✓ | No | No |
| Price sensitivity analysis | ✓ | Extra | Study-dependent |
| Create an account | Create a Business Account |
Sigan, by the numbers
Performance
Simple study pricing
Choose the confidence your decision needs.
Start free, then choose the study size and support that match the importance of your decision.
| Tier | Price | Participants | Confidence | Recommended # of Options | Additional Features |
|---|---|---|---|---|---|
| StarterTrying Sigan | Free | 15 | Low | 2 |
|
| GreenLower-Risk Decisions | $59 | 100 | Medium | 2 |
|
| BlueImportant Items | $89 | 150 | High | 2 |
|
| PurpleImportant Items with Higher Confidence | $109 | 200 | Very High | 2–3 |
|
| BlackYour Most Important Content | $159 | 325 | Very High | 2–3 |
|
Make the next change with evidence